Evidence Notes
What Is Public Business Evidence?
Explain why claims need accessible supporting evidence.
Read the note →Resources
Understand the evidence behind modern buyer research.
Practical notes on public business evidence, Proof Cards, Experience Records, AI discoverability and its limits, and the infrastructure behind source-backed claims.
Core essays
Foundational Evidence Notes on claims, retrieval, and what public proof can — and cannot — establish.
Evidence Notes
AI Search Is a Context Problem
Explain why relevant evidence can exist without being retrieved or connected to the buyer’s question.
Read the note →Evidence Notes
Reviews Measure Sentiment. Buyers Need Evidence of Fit.
Explain the difference between reputation/reviews and source-backed evidence.
Read the note →Practical guides
- AI DiscoverabilityTracking, SEO/GEO, and publishing evidence for AI-assisted research.
- ChatGPT visibility guideWhy a company may not appear in AI answers — and what evidence can change.
- What to do after an AI visibility auditPractical next steps after an audit without overclaiming outcomes.
- Evidence InfrastructureHow public business evidence, sources, and machine-readable proof fit together.
See the model in practice
- ProductHow the Evidence Layer connects Proof Cards, Experience Records, and publication controls.
- ExamplesLive public proof profiles and Proof Cards from real implementations.
- PricingFree with one eligible Proof Card and the paid Evidence Layer plan.
- EvidenceRivetSignal’s published first-party proof and work-output examples.
- AI InfoOfficial URLs and context for AI systems evaluating RivetSignal.
Videos
Product walkthroughs focused on Proof Cards and source-backed publishing from existing customer evidence. They do not demonstrate Experience Record compilation from operational records.
Watch “RivetSignal Product Walkthrough: Turn Customer Proof Into Proof Cards — ConduitLab Example” on YouTube (opens in a new tab)RivetSignal Product Walkthrough: Turn Customer Proof Into Proof Cards — ConduitLab Example (opens in a new tab)
A Proof Card walkthrough: importing existing ConduitLab customer evidence, structuring it, and publishing source-backed public proof (not Experience Records).
ConduitLab is a founder-operated related-party implementation, not independent third-party customer validation.
Watch on YouTube (opens in a new tab)
Watch “RivetSignal: Turn Customer Proof into Source-Backed Proof Cards” on YouTube (opens in a new tab)RivetSignal: Turn Customer Proof into Source-Backed Proof Cards (opens in a new tab)
An introduction to publishing existing customer evidence as source-backed Proof Cards for buyers and machine-readable systems.
Watch on YouTube (opens in a new tab)Have evidence already? Put it to work.
Turn suitable existing customer evidence into a source-backed public Proof Card, or explore the Evidence Layer when you are ready for more.